HP SITEPRINT

  • ·Industrial Design -E2E-

    ·Concept Visualizations

    ·CMF Definition

  • ·Creative direction

    ·Visualization and Storytelling

    ·Lead designer

  • Electronic Devices

Identity theft scams are common in the USA and it happens often in banks, where people cashes checks that don’t belong to them. T&T Worldwide detected this opportunity and contacted us to design an electronic device that offers different ways to verify person’s identity with a new set of technology. We managed the whole design process working with the internal cross-functional team of T&T Worldwide, facilitating a design research in banks, where we saw this kind of products used in a real situation.

Client
T&T Worldwide - Miami USA

  • Our design intention was to create an easy to use device that conveys trustability, safety and innovation.

I made different user’s research with cashiers in banks to understand the context and the way they use similar devices. An insight I got from them was: “a colleague paid a check to the wrong person, and we couldn’t identify the guy, because what you could only see in the photo was his chest”.

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